Keywords are key to having your resume noticed! With the increasing prevalence of scanning technology, employing keywords in a resume to attract maximum attention – by a human and/or computer scanner – has become a critical component of building an attention getting resume. Keywords are the terms deemed by the employer to represent the essential job attributes. Each industry and profession has specific keywords. Companies and recruiters are searching resumes for specific keywords and key phrases to find the candidates with the skills, qualifications and expertise to fulfill the job requirements. Incorporating keywords into a resume and cover letter help you to secure optimum attention and outperform your competition.

The keywords you select should portray your Value Proposition and match what the employer is seeking. Incorporating job specific and employer pertinent keywords in the top third of page 1 of your resume significantly elevates your chances of attracting the employers’ interest in your candidacy. How do you find the “right” keywords to secure maximum attention? Utilize your knowledge of the company, profession, industry and review online postings of similar positions. Each profession has the potential for hundreds of keywords. With the prevalence of electronic search capability, failure to incorporate the “right” keywords is not an option!

The top 48 keywords in Sales are:

1. Account Management
2. B2B / B2C / B2G / B2Cy
3. Brand Management
4. Budget / P&L
5. Business Development
6. Category Management
7. Channel Sales
8. Competitive Analysis
9. Consultative Sales
10. Contract Management
11. Contract Negotiations
12. CRM
13. Customer Service
14. Deal Structuring
15. Direct Sales
16. Distributor Management
17. Field Sales
18. Fortune 100 Sales
19. Fulfillment
20. Hunter
21. Inside Sales
22. Interactive Presentations
23. Key Performance Indicators
24. Line Extension
25. Margin Improvement
26. Merchandising
27. Multichannel Sales
28. Needs Assessment
29. Performance Management
30. Post Sales Support
31. Pricing
32. Product Launch
33. Product Management
34. Product Positioning
35. Profit Margin
36. Prospecting
37. Resource Management
38. Retail Sales
39. Sales Analysis
40. Sales Forecasting
41. Sales Leadership
42. Sales Presentations
43. Sales Solutions
44. Sales Training
45. Territory Management
46. Trend Analysis
47. Value Added Reseller
48. Vendor Management

Contact Elite Resumes for a free resume critique from a Certified Professional Resume Writer.

Tags: Professional Resume Writing Tips

This entry was posted on Thursday, May 5th, 2011 at 11:43 am and is filed under Resume Writing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.