If you don’t yet have a Facebook Page, you have not been proactive in maintaining your career or business. The most successful businesses in the world and today’s most influential leaders have all embraced social media. The facts available today should leave you without question that it is a critical component of your career or business to establish an online presence on Facebook, Linkedin and Twitter.
Time has named Mark Zuckerberg Person of the Year 2010. “For connecting more than half a billion people and mapping the social relations among them, for creating a new system of exchanging information and for changing how we live our lives, Mark Elliot Zuckerberg is TIME’s 2010 Person of the Year“. If you are not familiar with the name, he is the founder of Facebook and if you google his name you will see over 8 million results! These results are not based on an expansive career history; he’s only 26 years old!
If you believe Facebook is nothing more than a passing trend or is “just for kids”, you will be correct only if the facts and 550 million people are wrong because that’s how many users are currently on Facebook. Actually, that number is not accurate because every day another 700,000 people join Facebook. If the numbers are difficult to put into perspective, that is one out of every dozen people on the planet. If Facebook was a country, it would be the 3rd largest in the world with 75 different languages!
Considering the magnitude of influence that Facebook has and the fact that it is free, is there any reason why you would not have a Facebook Page? A successful career or business requires a proactive approach and a competitive edge. Any inclination to sit back and wait, hold onto old school ideas or resist technological advances will leave you trailing the competition and eventually take you out of the running. An outdated mindset will have as negative an influence as an outdated appearance or an outdated resume.
“He who rejects change is the architect of decay. The only human institution which rejects progress is the cemetery.” ~Harold Wilson