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Personal Branding

Who are you?

the who

: I was recently reminded of how important it is to know who we are, so that we can be confident in making decisions about our careers. That knowledge of our own skills, experience, needs, wants, values, and beliefs, is what we use to create our career action plans and our personal branding. Who are you? The answer to that question is the first step to your next job.

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The Power of Volunteering in Your Community

According to a 2013 LinkedIn resource, 42% of hiring managers believe that volunteer experience is just as important as formal work experience. While we’ve always known it looks good on a resume, does community involvement lead directly to work? Here’s how it did for one of my clients – let’s call him Scott. Scott was

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Online Reputation Management: Covering Up Your Digital Dirt

When you’re in career transition and connecting with influencers, recruiters and hiring managers, many of them will investigate you online to form their initial impression. Will they find any digital dirt? Digital dirt is anything negative or unflattering posted about you – and sometimes by you – online. Where digital dirt could be hiding As

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A True Leader

Regardless of your political affiliations there are few who will not agree that Jack Layton was a well respected individual and above all, the quintessence of leadership. His achievements elevate him to  a level beyond reproach and his dedication and commitment, simply indisputable. The Globe and Mail reported this morning, Opposition Leader Jack Layton dead

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Personal or Corporate Branding and Authenticity

One loud voice and millions of unheard voices is a fair analysis of years gone by but social media is changing everything from the political landscape to corporate social responsibility. Transparency and accountability; genuine, authentic and legitimate; these are the attributes that social media has unearthed and placed at the forefront in the success of

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