Keywords are Key – Real Estate / Property Management

Keywords are key to having your resume noticed! With the increasing prevalence of scanning technology, employing keywords in a resume to attract maximum attention – by a human and/or computer scanner – has become a critical component of building an attention getting resume. Keywords are the terms deemed by the employer to represent the essential job attributes. Each industry and profession has specific keywords. Companies and recruiters are searching resumes for specific keywords and key phrases to find the candidates with the skills, qualifications and expertise to fulfill the job requirements. Incorporating keywords into a resume and cover letter help you to secure optimum attention and outperform your competition.

The keywords you select should portray your Value Proposition and match what the employer is seeking. Incorporating job specific and employer pertinent keywords in the top third of page 1 of your resume significantly elevates your chances of attracting the employers’ interest in your candidacy. How do you find the “right” keywords to secure maximum attention? Utilize your knowledge of the company, profession, industry and review online postings of similar positions. Each profession has the potential for hundreds of keywords. With the prevalence of electronic search capability, failure to incorporate the “right” keywords is not an option!

The top 48 keywords in Real Estate / Property Management are:

  1. Acquisitions
  2. Asset Management
  3. Asset Valuation
  4. Business Development
  5. Capital Budget
  6. Claims Administration
  7. Commercial Development
  8. Commercial Mortgage
  9. Commissioning
  10. Competitive Analysis
  11. Competitive Bidding
  12. Conflict Resolution
  13. Construction Loans
  14. Construction Management
  15. Contact Administration
  16. Contract Negotiations
  17. Credit Analysis
  18. Customer Service
  19. Demographic Mapping
  20. Design & Build
  21. DispositionFree Resume10
  22. Facility Management
  23. Financial Analysis
  24. Financing
  25. Greenfield Development
  26. Industrial Development
  27. Land Acquisition
  28. Lease / Rent
  29. Marketing
  30. Mezzanine Financing
  31. Municipal Zoning
  32. Operations Budget
  33. Portfolio Analysis
  34. Preventative Maintenance
  35. Project Management
  36. Property Assembly
  37. Property Evaluations
  38. Property Management
  39. Real Estate Modelling
  40. Resource Management
  41. RFP / RFI / RFQ
  42. Risk Management
  43. ROA / ROE / ROI
  44. Site Remediation
  45. Tenant Relations
  46. Tradesperson Management
  47. Valuation Models
  48. Vendor Management

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