Professional Resume Writing 101-7

Professional Resume Writing – Your Marketing Tool

Remember to always consider your audience and the purpose when composing your resume.  Your resume is your personal advertisement and your most critical marketing tool!

Develop a resume that structures the reader’s thinking around your objective, qualifications, strengths and projections of future performance.

Make your resume generate positive thinking rather than raise negative questions or confuse readers.

Communicate clearly what it is you want to do and can do for the reader, your audience.  Focus on their needs.

Always be honest, stressing the positives!  Never volunteer nor confess your negatives.

Stay focussed on the purpose of your resume, which is to call the reader to action and get a job interview!

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